HP made surface phones is called Elite x3
The Elite x3 is so powerful because it is not technically a consumer phone: It’s aimed at businesses and will be sold to businesses exclusively by HP (but consumers can buy it too). If this sounds familiar it’s because the Surface Phone, which is rumoured to be the successor to the Lumia brand, is also slated to be a business-orientated device.
Microsoft’s thinking goes, according to reports (which could turn out to be speculation), that the Lumia range has little-to-no traction in the consumer market, especially in the US, while the Surface does.
The two brands — Lumia and Surface — are not yet equal, according to Google Trends, but they will converge and leveraging the rising fortunes of the Surface may help save a dying business.
Microsoft actually wrote a blog post about the HP Elite x3, touting its security features. This may seem odd — didn’t HP just make roughly the same device Microsoft wants to make? — but it actually makes perfect sense: The Elite x3 is good for Microsoft.
The reason is simple: Windows, the most important thing Microsoft makes, needs to be on as many platforms as possible and one of the easiest ways to do that, as the company has found in the past, is by letting others — historically PC makers, but now smartphones makers, too — build a device and power it with Windows.
The Elite x3 does everything Microsoft could want in a high-end handset, including Continuum, Universal Windows Apps, and more, according to a Microsoft blog post.
Microsoft’s thinking goes, according to reports (which could turn out to be speculation), that the Lumia range has little-to-no traction in the consumer market, especially in the US, while the Surface does.
The two brands — Lumia and Surface — are not yet equal, according to Google Trends, but they will converge and leveraging the rising fortunes of the Surface may help save a dying business.
Microsoft actually wrote a blog post about the HP Elite x3, touting its security features. This may seem odd — didn’t HP just make roughly the same device Microsoft wants to make? — but it actually makes perfect sense: The Elite x3 is good for Microsoft.
The reason is simple: Windows, the most important thing Microsoft makes, needs to be on as many platforms as possible and one of the easiest ways to do that, as the company has found in the past, is by letting others — historically PC makers, but now smartphones makers, too — build a device and power it with Windows.
The Elite x3 does everything Microsoft could want in a high-end handset, including Continuum, Universal Windows Apps, and more, according to a Microsoft blog post.
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